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10 years on, Apple have done it again...

September 15, 2017

Last year we reviewed the iPhone 7; a fantastic smart-phone that made some real changes to the iPhone we weren’t expecting. One change that never happened? Design. The iPhone 7’s design remained very similar to that of the iPhone 6 and 6s in terms of appearance – we hinted in last year’s blog that this could well be because Apple were holding out until this year: the 10th anniversary of the iPhone.

 

Well, I think we were right…

 

 

So, just like we did last year, let's get the basics out the way:

 

"What exactly could I get?"

 

The specs for the newest iPhones are all pretty impressive, whether you're considering the X edition, or the 8/8+.

 

 

"When can I get one?"

 

In store purchases and shipping begins on November 3rd, however you can pre-order you iPhone from the 27th October.

 

"How much am I going to be set back?"

 

If you’re planning to buy straight from Apple, you can grab the iPhone X 64GB model for £999/£47.95 monthly for 2 years or a 256GB model for £1149/£55.15 monthly for 2 years.

 

The iPhone 8? Slightly more reasonable at £699/£33.50 monthly for 2 years for a 64GB model, or £849/£40.75 monthly for 2 years for the 256GB model.

 

Finally, the 8+ comes in at the middle of the pack at £799/£38.35 monthly for 2 years for the 64GB model and £949/£45.55 monthly for 2 years for the 256GB model.

 

"What else is new?"

 

Apart from all the cool new spec upgrades (see above) we've also got a brand new iOS to look forward to. Launching September 19th, Apple called its newest iOS a “giant step for iPhone” and “a monumental leap for iPad”. So, what’s new?

 

Live Photos - You can make your live photos into GIFs, which you can make bounce back and forth. Also, you can finally choose which still frame of the Live Photo is the main image, making it easier to find the perfect moment to share on social media.

 

App Store - Not only did Apple make the App Store look cleaner, with better, bolder text, it also changed its organization. Now everyone will have a personalized "Today" tab to highlight unique apps and games.

 

And speaking of games, Apple has finally dedicated a full tab of the App Store to games, making new or notable ones much easier to find.

 

The storage problem - Apple is changing the compression formats in iOS 11, which will allow you to store more photos and videos on your phone. Apple says you'll be able to save twice as many photos and videos on your device than in iOS 10.

 

Messages got a clean-up - It felt like mayhem when Apple added the app drawer to its Messages app. Suddenly, you could add stickers and GIFs and all sorts of buttons and visuals to your messages, but all the new options weren't easy to find and were somewhat overwhelming.

 

Apple redesigned the app drawer in Messages for iOS 11, making it much easier to browse all the various stickers and emojis at your disposal.

 

Control Centre - The Control Centre was perhaps the most useful feature of iOS 7, released in 2013. By swiping up from the bottom of your screen, you could access a variety of shortcuts and buttons. Four years later, you'll finally be able to choose what those shortcuts and buttons are.

 

Life saver - Distracted driving is a real, deadly problem. Apple has added a clever feature that triggers Do Not Disturb mode when the iPhone is in the car to hide notifications for texts, calls, and other apps while you're driving. The feature can even notify people that you're driving and will contact them soon.

 

Wifi password share (my personal favourite) - Soon, you'll no longer need to save your Wi-Fi password on a wrinkled piece of paper in a drawer somewhere. In iOS 11, if you need a Wi-Fi password for a given network, just find someone who is already using it and hold your device near theirs to transfer the password instantly.

 

"Is the X worth it?"

 

The first thing to think about when asking "is it worth it" is price - yes the iPhone X costs a lot, but is it that much when you consider other top of the line smartphones begin at £930 (Galaxy Note 8).

 

One of the most notable differences made to the iPhone is the screen; minimising the borders around the phone's displays allows for a bigger screen that takes up nearly all the device's front. If you watch a lot of tv/films on your phone this is definitely worth considering, especially as the screen is considerably larger than the jumbo-size iPhone 7 Plus. 

 

But it's not all about size; the screen is also stunning to look at. The quality rivals everything else on the market, even on recent Samsung's. 

 

Let's not forget about all the other premium features though! The wireless charging, dual-lens camera (that takes some incredible photos), a faster-than-ever processor, water resistance, and (finally!) an improved battery life. Seemingly, Apple looked at all the annoying things from old iPhones and said, "You know what, let's fix that."

 

And now the one everyone's talking about; FaceID, the new facial-recognition feature on the iPhone X. Apple screwed up it's first demo of the technology, which may not be a good sign. FaceID will have to perform just as well as, if not better than, the fingerprint sensor it's replacing or Apple could have problems. We'll see how it does in the real world.

 

Our overall opinion? Well, we have a philosophy; You should always get the very best phone you can afford. Your phone is the only thing you use all day, every day, and it's one of the few things in life where you shouldn't be thrifty. Buy within your mean, definitely, but if the iPhone X is something you can afford, it's definitely worth splashing the cash.

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10 years on, Apple have done it again...

September 15, 2017

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